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Texas AG Investigates Avocado Oil Products for Deceptive Marketing and Potential Use of Undisclosed Seed Oils

Primal Kitchen, Siete Foods, Chosen FoodsAugust 20, 2026Texas Attorney General

Summary

Texas Attorney General Ken Paxton launched an industry-wide investigation into companies marketing avocado oil products that may contain undisclosed seed oils. Civil Investigative Demands were issued to Primal Kitchen, Siete Foods, and Chosen Foods, with more companies expected to be investigated for potential violations of the Texas Deceptive Trade Practices Act.

Remedy

Investigation ongoing; no remedies imposed yet.

Contract Impact

In-house legal teams should review supplier and co-packing agreements to ensure they contain robust representations and warranties regarding compliance with all applicable labeling laws, including accurate ingredient disclosure. They should also verify that indemnification clauses cover third-party claims related to mislabeling or false advertising, and that quality control and audit rights provisions allow for independent testing of ingredients. Additionally, contracts should address compliance with state consumer protection laws like the Texas DTPA and include provisions for prompt notification and remediation in the event of a labeling dispute.

Contract Search Terms

ingredient disclosurelabeling compliancequality controlsupply chainindemnificationrepresentation and warrantycompliance with lawsfood safetyadvertising claims

Laws Cited

Texas Deceptive Trade Practices Act

Violation Types

Entity Details

Entity

Primal Kitchen, Siete Foods, Chosen Foods

Industry

Other

Official Sources

Source Evidence

Entity Name
"Primal Kitchen, Siete Foods, Chosen Foods"
Violation Types
"products may contain undisclosed seed oils or other ingredients that are not identified on their ingredient labels"
Laws Cited
"Texas Deceptive Trade Practices Act"
Event Type
"launched an industry-wide investigation"

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