Connecticut Attorney General William Tong, along with the FTC and 21 other states and counties, filed a lawsuit against Uber Technologies, LLC and Uber USA, LLC for deceptive practices related to their Uber One subscription service. The lawsuit alleges Uber used negative option marketing, misled consumers about savings, made cancellation difficult, and charged consumers prematurely. The action seeks restitution, penalties, and an injunction under the Connecticut Unfair Trade Practices Act and the Restore Online Shoppers' Confidence Act.
The lawsuit seeks restitution for affected consumers, monetary penalties, an injunction to stop the deceptive practices, and costs.
In-house legal teams should review all customer-facing subscription and service agreements, particularly those for membership or loyalty programs like 'Uber One.' Focus on clauses governing free trials and negative option offers, automatic renewal terms, cancellation procedures (including ease of cancellation and any required steps), billing and payment timing representations, and any express or implied promises about cost savings or discounts. Changes may be needed to ensure clear, conspicuous disclosures about automatic charges, simple cancellation mechanisms (e.g., a single-step process), accurate savings calculations, and compliance with specific state and federal laws on online shoppers' confidence and unfair trade practices.
Entity
Uber Technologies, LLC and Uber USA, LLC
Also known as: Uber
Industry
TechnologyOfficial Press Release
https://portal.ct.gov/ag/press-releases/2025-press-releases/attorney-general-tong-sues-uber-over-unfair-and-deceptive-practices
20251215 ftc et al v uber et al first amended complaint reda
https://portal.ct.gov/-/media/ag/press_releases/2025/20251215-ftc-et-al-v-uber-et-al-first-amended-complaint-redacted-public.pdf?rev=5a04971b65bf435d8cfbb9c76095dbc8&hash=940EE028DE2A6908A3397CF181AF0C27
Connecticut Attorney General Enforcement Page
https://portal.ct.gov/AG/Privacy/Privacy-Resources
"Uber Technologies, LLC and Uber USA, LLC"
"Connecticut Unfair Trade Practices Act"
"U.S. Restore Online Shoppers’ Confidence Act"
"Uber improperly used negative option marketing tactics when it offered free trial subscriptions – a practice that automatically charges consumers if they do not cancel a free trial."
"the companies made it extraordinarily difficult to cancel Uber One once enrolled."
$500K
Connecticut Attorney General William Tong announced settlements with SunRun, Inc., Elevate Solar Solutions, and two salespeople over allegations of deceptive solar sales, including impersonating consumers and locking homeowners into long-term contracts without consent. SunRun must pay $300,000 and provide consumer relief; Elevate and the salespeople face a stated $200,000 penalty, with $100,000 suspended subject to ongoing compliance.
$8.0M
Connecticut announced an $8 million settlement with Mylan over allegations that it used agreements to delay generic EpiPen competitors and took other actions that inflated prices. Mylan also agreed to provide 10,000 free EpiPens; the release states that Mylan denies wrongdoing.
Connecticut Attorney General William Tong joined a coalition of 22 attorneys general in filing an amicus brief challenging DHS’s policy and practice of conducting warrantless civil immigration arrests. The press release describes a court challenge, not a privacy enforcement action or monetary penalty.
$625K
Connecticut reached a $625,000 settlement with Frontier Communications Parent Inc. over an April 2024 breach in which compromised employee and vendor credentials were used to access internal systems and exfiltrate unencrypted personal information of 58,841 Connecticut residents. The settlement requires Frontier to strengthen its security program, implement specific safeguards and training, and obtain an independent third-party assessment.
$2.6M
Connecticut and New York found that Boston Children’s Health Physicians and its security vendor, XTIUM, failed to use reasonable safeguards, resulting in hackers accessing sensitive personal, medical, and employee information. The companies agreed to pay penalties totaling $2.64 million and implement enhanced cybersecurity measures.
Connecticut joined a coalition of state attorneys general filing a notice in Character Technologies, Inc.’s bankruptcy proceedings, raising concerns about the company’s safety and privacy practices and the sensitive information it holds. The states seek protections for children and consumers if the company’s business or assets are sold or transferred; the filing does not impose a fine or other remedy.