Connecticut Attorney General William Tong, along with the FTC and 21 other states and counties, filed a lawsuit against Uber Technologies, LLC and Uber USA, LLC for deceptive practices related to their Uber One subscription service. The lawsuit alleges Uber used negative option marketing, misled consumers about savings, made cancellation difficult, and charged consumers prematurely. The action seeks restitution, penalties, and an injunction under the Connecticut Unfair Trade Practices Act and the Restore Online Shoppers' Confidence Act.
The lawsuit seeks restitution for affected consumers, monetary penalties, an injunction to stop the deceptive practices, and costs.
In-house legal teams should review all customer-facing subscription and service agreements, particularly those for membership or loyalty programs like 'Uber One.' Focus on clauses governing free trials and negative option offers, automatic renewal terms, cancellation procedures (including ease of cancellation and any required steps), billing and payment timing representations, and any express or implied promises about cost savings or discounts. Changes may be needed to ensure clear, conspicuous disclosures about automatic charges, simple cancellation mechanisms (e.g., a single-step process), accurate savings calculations, and compliance with specific state and federal laws on online shoppers' confidence and unfair trade practices.
Entity
Uber Technologies, LLC and Uber USA, LLC
Also known as: Uber
Industry
TechnologyOfficial Press Release
https://portal.ct.gov/ag/press-releases/2025-press-releases/attorney-general-tong-sues-uber-over-unfair-and-deceptive-practices
20251215 ftc et al v uber et al first amended complaint reda
https://portal.ct.gov/-/media/ag/press_releases/2025/20251215-ftc-et-al-v-uber-et-al-first-amended-complaint-redacted-public.pdf?rev=5a04971b65bf435d8cfbb9c76095dbc8&hash=940EE028DE2A6908A3397CF181AF0C27
Connecticut Attorney General Enforcement Page
https://portal.ct.gov/AG/Privacy/Privacy-Resources
"Uber Technologies, LLC and Uber USA, LLC"
"Connecticut Unfair Trade Practices Act"
"U.S. Restore Online Shoppers’ Confidence Act"
"Uber improperly used negative option marketing tactics when it offered free trial subscriptions – a practice that automatically charges consumers if they do not cancel a free trial."
"the companies made it extraordinarily difficult to cancel Uber One once enrolled."
On May 11, 2026, Connecticut Attorney General William Tong led a bipartisan coalition of 21 attorneys general in submitting a comment letter to the U.S. Food and Drug Administration (FDA) urging the agency to abandon draft guidance that would ease approvals for flavored e-cigarette products. The coalition argues the guidance ignores evidence that flavored e-cigarettes disproportionately drive youth addiction and that FDA has failed to enforce existing authorization requirements for e-cigarette products. The letter references past tobacco and e-cigarette enforcement actions, including the 1998 tobacco master settlement agreement and the 2022 $438.5 million settlement with JUUL Labs.
Connecticut’s legislature passed House Bill 5312, creating new civil enforcement mechanisms for deepfake digital sexual assault, including unauthorized dissemination of synthetically created intimate images and AI-generated child pornography. The bill establishes a private right of action for victims and empowers the Connecticut Attorney General to pursue civil injunctions and penalties against abusers and platforms hosting illegal content. This builds on prior Connecticut laws criminalizing unauthorized intimate image dissemination.
Connecticut Attorney General William Tong praised final passage of House Bill 5312, which creates new civil enforcement mechanisms for deepfake digital sexual assault. The legislation allows the AG to pursue civil injunctions and penalties against platforms that disseminate illegal synthetic intimate images, including AI-generated child pornography, and establishes a private right of action for victims. The bill builds on prior Connecticut laws criminalizing unauthorized dissemination of intimate images.
$300K
Connecticut Attorney General William Tong announced a settlement with international trade platform Made-in-China to cease all U.S. sales of unlawful 'research grade' GLP-1 weight loss drugs following an investigation into direct sales to consumers without prescriptions or medical oversight. The settlement prohibits the platform from hosting GLP-1 sales to U.S. customers, requires a monitoring system to remove non-compliant listings, and imposes a $300,000 penalty suspended after an initial $30,000 payment. Additional settlements were announced with Radiance Medspa and Advanced Medical Weight Loss over compounded non-FDA approved GLP-1 drugs.
Connecticut Attorney General William Tong issued a statement on May 1, 2026, announcing the final passage of bipartisan legislation targeting youth social media addiction and artificial intelligence harms. The legislation imposes new obligations on social media companies regarding minor account settings, parental consent, and reporting, as well as requirements for AI chatbot operators and employers using automated decision tools. The statement also references ongoing enforcement actions against Meta and TikTok for allegedly designing addictive platform features for youth.
Connecticut Attorney General William Tong issued a statement on May 1, 2026, following final passage of bipartisan legislation to combat youth social media addiction and regulate artificial intelligence harms. The legislation imposes new requirements on social media companies regarding minor users, including parental consent for addictive algorithms, default privacy settings, and annual reporting obligations. It also establishes rules for AI chat bots and automated employment decision tools, including disclosure requirements and self-harm detection protocols.