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TX AG Settles with Samsung Over Unauthorized ACR Data Collection

Samsung Electronics America, Inc.February 26, 2026Texas Attorney General

Summary

Texas Attorney General Ken Paxton reached an agreement with Samsung Electronics America, Inc. to stop collecting Automated Content Recognition (ACR) data from smart TVs without consumers' express consent. Samsung must update its smart TVs to provide clear and conspicuous disclosures and obtain consent before any data collection, ensuring Texans are informed and in control of their viewing data.

Remedy

Samsung must cease all collection and processing of ACR viewing data without Texas consumers' express consent and promptly update its smart TVs to display clear and conspicuous disclosure and consent screens, enabling informed consumer decisions about data collection.

InjunctionCorrective Notice

Violation Types

Entity Details

Entity

Samsung Electronics America, Inc.

Also known as: Samsung

Industry

Technology

Official Sources

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