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Minnesota AG Sues Loon (Maduro Distributors) for Unlawful Sales of Flavored Vapes Targeting Minors

Maduro Distributors, Inc.July 15, 2026Minnesota Attorney General

Summary

The Minnesota Attorney General filed a lawsuit against Maduro Distributors, Inc. (doing business as Loon) for illegally manufacturing, distributing, and selling flavored vapes that appeal to minors, using flavors like 'Cotton Candy' and 'Blue Razz Slushy' and kid-friendly characters. The lawsuit also alleges Loon deceptively marketed its products as accepted for FDA approval when they were not. The state seeks a permanent injunction, civil penalties up to $25,000 per violation, restitution, and attorney fees.

Remedy

The Attorney General is seeking a permanent injunction against Loon, civil penalties of up to $25,000 per violation, restitution and/or disgorgement, and recovery of attorney fees and costs.

InjunctionMonetary PenaltyConsumer Refunds

Contract Impact

In-house legal teams should review vendor and distribution agreements related to e-cigarette products to ensure compliance with state laws banning flavored vapes that appeal to minors. Specifically, contracts with marketing agencies should prohibit the use of youth-appealing flavors, characters, or imagery. Additionally, any representations about regulatory approvals (e.g., FDA acceptance) must be accurate and verified. Agreements with retailers should include indemnification clauses for violations of consumer protection laws and require adherence to packaging and labeling restrictions. Customer-facing terms of sale should also be updated to reflect age verification requirements.

Contract Search Terms

flavored vapeyouth appealcharacter marketingFDA approval representationsconsumer protection compliancenicotine product marketingproduct packaging restrictionstobacco product regulationdeceptive vapor productsmarketing to minors

Laws Cited

Minn. Stat. § 325F.7821Minnesota Consumer Protection Act
325F.7821

Violation Types

Entity Details

Entity

Maduro Distributors, Inc.

Industry

Other

Official Sources

Source Evidence

Entity Name
"Maduro Distributors, Inc., doing business as Loon"
Violation Types
"unlawful sales of flavored vapes that appeal to youth"
Laws Cited
"Minnesota’s deceptive vapor products law"
Statute Sections
"Minn. Stat. § 325F.7821"
Remedy Types
"seeking a permanent injunction against Loon, civil penalties of up to $25,000 per violation, restitution and/or disgorgement"
Document Urls
"https://www.ag.state.mn.us/Office/Communications/2026/docs/Loon_Complaint.pdf"

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