Penalty Amount
$100,000
New Jersey Attorney General Jennifer Davenport and the Division of Consumer Affairs announced a Consent Order with King Distribution LLC and 17 related retail smoke shops, resolving allegations that the companies illegally sold flavored vapor products in violation of New Jersey’s consumer protection laws. The Consent Order imposes a $100,000 civil penalty, requires reimbursement of $22,279 in investigation costs, and prohibits the companies from selling or distributing flavored vapor products in New Jersey. The enforcement action is part of New Jersey’s ongoing efforts to protect youth from flavored vape products, which have been permanently banned in the state since January 2020.
The Consent Order imposes a $100,000 civil penalty on all respondent companies. It permanently prohibits King Distribution from distributing flavored vapor products to New Jersey retailers, and bars all respondents from selling such products in New Jersey, with the ban extending to affiliated individuals and entities. King Distribution must notify buyers of the flavored vape ban during lawful sales, and all respondents must reimburse the Division $22,279 for investigation costs.
In-house legal teams should review all vendor, distribution, and retail agreements for compliance with state-specific bans on flavored tobacco products, including representations and warranties that products comply with all applicable consumer protection laws. Agreements should include clear prohibitions on selling or distributing banned products, with indemnification clauses covering civil penalties and investigation costs in case of violations. Distribution agreements must restrict the shipment of prohibited products to jurisdictions where they are legal, and include immediate termination and injunctive relief clauses for breaches. Additionally, agreements with tobacco retailers should require certification of compliance with youth protection laws and notification requirements for regulatory changes.
Entity
King Distribution LLC and 17 related retail businesses
Industry
OtherOfficial Press Release
https://www.njoag.gov/ag-davenport-secures-100000-consumer-fraud-penalty-against-flavored-vape-distributor-and-its-network-of-retailers/
2026 0515 King Distribution LLC
http://www.njoag.gov/wp-content/uploads/2026/05/2026-0515_King-Distribution-LLC.pdf
New Jersey Attorney General Enforcement Page
https://www.njoag.gov/about/divisions-and-offices/division-of-consumer-affairs/
"AG Davenport Secures $100,000 Consumer Fraud Penalty Against Flavored Vape Distributor and its Network of Retailers"
"For Immediate Release: May 15, 2026"
"New Jersey"
"entered into a Consent Order resolving allegations"
"King Distribution LLC, based in Clifton, New Jersey"
"17 related smoke shops in Passaic, Hudson, Bergen, and Essex counties (Retailer Respondents)"
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