Penalty Amount
$400,000
Consumers Affected
400,000
Dataium settled allegations that it used history sniffing to track consumers' online browsing without consent and sold personal data of 400,000 consumers to a data broker without notice. The settlement imposes a $400,000 monetary penalty, requires a privacy program, and mandates transparency and opt-out mechanisms.
Dataium must pay $400,000 (with $301,000 suspended subject to compliance), implement a privacy program, post clear privacy notices on its website, and cease collecting browsing history without explicit disclosure and an opt-out option.
In-house legal teams should review vendor agreements with data analytics or data broker companies, customer contracts involving data collection, and data processing addendums. Specific clauses to scrutinize include data sharing provisions, consent mechanisms for online tracking (e.g., web tracking or history sniffing), privacy notice integrations, opt-out requirements, and third-party data transfer terms. Changes may be needed to mandate explicit consent for tracking practices, require clear disclosure of personal data sales to entities like data brokers, and enforce robust opt-out mechanisms to align with privacy laws and settlement mandates.
Entity
Dataium
Industry
TechnologyOfficial Press Release
https://www.njoag.gov/acting-attorney-general-announces-settlement-resolving-allegations-data-company-engaged-in-online-aeoehistory-sniffingae%c2%9d-data-analytics-firm-serving-auto-industry-allegedly-tracked-consumers/
New Jersey Attorney General Enforcement Page
https://www.njoag.gov/about/divisions-and-offices/division-of-consumer-affairs/
"Dataium, a Tennessee-based data analytics company"
"Dataium has agreed to a $400,000 payment to the State"
"violate the New Jersey Consumer Fraud Act."
"Dataium allegedly used software code to track the Web sites visited by consumers without their knowledge or consent."
"sold the personal identifying information of 400,000 consumers to Acxiom without notice to those consumers."
"400,000 consumers"
$100K
New Jersey Attorney General Jennifer Davenport and the Division of Consumer Affairs announced a Consent Order with King Distribution LLC and 17 related retail smoke shops, resolving allegations that the companies illegally sold flavored vapor products in violation of New Jersey’s consumer protection laws. The Consent Order imposes a $100,000 civil penalty, requires reimbursement of $22,279 in investigation costs, and prohibits the companies from selling or distributing flavored vapor products in New Jersey. The enforcement action is part of New Jersey’s ongoing efforts to protect youth from flavored vape products, which have been permanently banned in the state since January 2020.
The New Jersey Bureau of Securities issued a Cease and Desist Order on April 30, 2026, against Titan Macro Finance for operating an investment fraud scheme via WhatsApp and Instagram that defrauded at least one New Jersey investor of $64,000. The scheme involved unregistered broker-dealer activity, fake trading profits, and undisclosed fees to access investor funds. The action was coordinated with the California Department of Financial Protection and Innovation, which issued a similar order against the entity for violating California’s Commodity Code.
New Jersey Attorney General Jennifer Davenport and the Bureau of Securities issued a public warning to state residents about fraudulent investment schemes proliferating on Meta-owned platforms including Facebook, Instagram, and WhatsApp. The alert details common scam tactics such as pump-and-dump schemes, confidence scams, and fraudulent cryptocurrency offerings, and provides tips for residents to avoid victimization. No enforcement action against any entity was announced in this release.
New Jersey Attorney General Jennifer Davenport led a bipartisan coalition of 27 state attorneys general in submitting a comment letter to the Federal Trade Commission urging federal rulemaking to regulate hidden and deceptive rental housing fees. The AG also issued guidance clarifying New Jersey’s new $50 rental application fee cap, effective May 1, 2026, warning that deceptive fee practices may violate the New Jersey Consumer Fraud Act. No specific enforcement action against a named individual entity was announced, with enforcement of the fee cap set to begin May 1, 2026.
$2.0M
New Jersey Attorney General Jennifer Davenport announced a multistate settlement with NCL Bahamas, Ltd. (Norwegian Cruise Line) resolving allegations of deceptive sales practices and unfair cancellation, refund, and future cruise credit policies during the COVID-19 pandemic. The settlement requires NCL to pay $2 million to participating states, implement employee training and management approval processes for sales communications during disasters, and prohibits deceptive sales statements and prioritizing sales over consumer health and safety. NCL has already issued over $3 billion in refunds and future cruise credits to consumers nationwide related to the underlying allegations.
Ibelis Gonzalez, a 46-year-old Jersey City resident, was indicted on charges including second-degree theft by deception, second-degree impersonation/theft of identity, and third-degree false government documents. She is alleged to have used fake identification to obtain debit cards in six victims' names, stealing approximately $86,840 from their bank accounts between May and June 2024. The case is being prosecuted by the New Jersey Division of Criminal Justice, with potential maximum fines of $150,000 for second-degree charges and $15,000 for third-degree charges.