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FTC Settles with Everalbum Over Facial Recognition Deception

Everalbum, Inc.January 11, 2021Federal Trade Commission

Summary

Everalbum, Inc. settled FTC allegations that it deceived consumers about its use of facial recognition technology in its photo storage app and failed to delete photos when users deactivated their accounts. The settlement requires Everalbum to obtain express consent before using facial recognition, delete user photos and derived face embeddings, and delete developed models and algorithms. It also prohibits misrepresentations about data practices and requires consent for biometric data use if marketing software to consumers.

Remedy

Everalbum must delete photos and videos of users who deactivated accounts, delete face embeddings from non-consenting users, and delete any facial recognition models or algorithms developed with user content. It must obtain express consent before using facial recognition technology and is prohibited from misrepresenting its data collection, use, and deletion practices.

Consent DecreeInjunctionData Deletion

Violation Types

Entity Details

Entity

Everalbum, Inc.

Also known as: Everalbum

Industry

Technology

Official Sources

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